Every design nerd’s latest fixation (or should be)
Helvetica is a feature-length independent film about typography, graphic design and global visual culture. It looks at the proliferation of one typeface (which is celebrating its 50th birthday this year) as part of a larger conversation about the way type affects our lives. Helvetica will begin screening at film festivals worldwide starting in March, followed by cinema screenings across the US and Europe, and the DVD release.
Helvetica's got quite the following! Its own movie, businesses named after it, and even a myspace!
I wish I could be as cool as Helvetica!