1.26.2007

Michael Osborne

Is awesome. And the Nashville chapter of AIGA is equally as awesome.

Michael Osborne came to Nashville to give a presentation, showcasing his design work. It was amazing! (Aside from an obvious obsession with hearts) his work was fantastic. The logos he's done are great, simple, they've got staying power, convey a message. They're not overly done, yet not too simple. Some of his work include the Archer Farms brand (found in Target stores), the re-branding of the Gymboree line (which was really really superb), LOVE stamps, wine identities, and SO much more!

He's done gobs of volunteer work which was both refreshing and motivating. It's great to see design talents being used for the greater good. Being blessed with such skills as we designers possess, it's a shame to not put them to some use. Designers are generally pinpointed in the art industry as being 'sell-outs' as 'giving in to The Man.' So it's nice to stick it back and say 'see?? we can use our powers for both evil AND good!'

After the show I was able to chill with the Nashville AIGA folks AND Michael Osborne himself! Got to ask him some questions. It was so great being able to speak with such an accomplished and successful designer. Really very motivating.

Great show, great people, great time. I love it!

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